Campaign Settings

Fine-tune exactly when and how your emails go out for maximum impact. These settings control the pace, timing, and behavior of your campaign.

Daily send cap

Limit how many emails go out per day. This protects your sender reputation and mimics natural sending behavior.

Setting	Default	Range
Daily send cap	50	1 - 500+

Recommendations:

New mailbox: Start at 20-30/day, increase by 10 each week
Established mailbox: 50-100/day is safe for most
Multiple mailboxes: The cap applies per-campaign, distributed across all assigned mailboxes

The timezone that governs your send window. Choose the timezone where most of your recipients are located.

Example: If your contacts are in New York, set timezone to “America/New_York” so emails arrive during their business hours.

Select which days of the week your campaign sends:

Emails scheduled for non-send days are held until the next send day.

Define the hours during which emails can be sent:

If Send anytime is enabled, emails can go out at any hour during send days.

Best practice: Aim for 8-10 AM in your recipient’s timezone. Early morning emails get higher open rates.

Rule	Default	Purpose
Exclude bounced contacts	On	Protects sender reputation
Exclude unsubscribed contacts	On	CAN-SPAM compliance
Exclude contacts in other active campaigns	Off	Prevents outreach overlap

Setting	Default
Include unsubscribe link	On

When enabled, every email includes a one-click unsubscribe link in the footer. This is required for CAN-SPAM compliance.

Match send times to your audience — B2B outreach works best during business hours
Don’t max out daily caps immediately — Gradual ramp-up protects your deliverability
Use weekday-only sending — Weekend emails have lower open rates for B2B

Next step: Set up mailbox rotation