Duplicate and Iterate on Campaigns

Clone a winning campaign, tweak the audience, and scale what works. Duplication lets you iterate quickly without starting from scratch.

Duplicate a campaign

1. Navigate to Outreach > Campaigns
2. Click the more options menu on any campaign
3. Select Duplicate
4. A new campaign is created in Draft status with all the original settings

What gets duplicated

Common duplication workflows

Target a new audience

1. Duplicate a proven campaign
2. Change the contact list to a new segment
3. Keep the same sequence and settings
4. Launch

Test a different approach

1. Duplicate a campaign
2. Modify the sequence (different subject lines, different copy)
3. Keep the same audience type (different list)
4. Compare results

Scale up

1. Duplicate a successful small campaign
2. Assign a larger contact list
3. Increase the daily send cap
4. Add more mailboxes for rotation

Export campaign data

For completed campaigns, export enrollment and engagement data:

1. Open the campaign
2. Click Export
3. Download the CSV with contact-level data (sent, opened, clicked, replied, bounced)

Use this data for external analysis or to build new lists from engaged contacts.

Tips

• Don’t edit the original — Always duplicate before making changes to a campaign you want to preserve
• Name duplicates clearly — “Q2 founders outreach - v2” tells you it’s an iteration
• Compare campaigns side by side — Use Analytics to see which version performed better

Next step: Manage your outreach inbox